The next case of Miller Lite you buy from the liquor store could have cans decorated with custom Minnesota Vikings artwork.
Miller announced Friday that cans will feature “iconic images associated with teams or their cities.” For Minnesota, it’s a “mythical football-toting Viking in Minnesota.”
In Green Bay, cans will feature a Packers player doing the “Lambeau Leap.”
Miller Lite is a sponsored beer partner of 18 NFL teams, including the Vikings.
Miller Lite custom pro football illustrations ready for prime time | MillerCoors Behind the Beer https://t.co/REspbDGU60 pic.twitter.com/9duGtfEobb
— Molson Coors Beverage Company (@MolsonCoors) August 18, 2017